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Meet Sam Felman

Hi, I'm Sam Felman; an actors director based in Sherman Oaks, CA. My work is known for having strong performances, sharp pacing, and beautiful imagery. I'm drawn to character-driven, fast paced narratives with a moral high ground. I pride myself on my ability able to empathise and collaborate with talent of all experience levels.

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Biography

Sam Felman is an award-winning actor's director, known for his energetic, character-driven narratives and empathetic approach with non-actors. His work is a testament to precision and economy in pacing and having a strong and distinct visual language.

 

Sam is a graduate of California State University, Northridge, and studied the Meisner acting technique for four years at The Actor's Space. He recently earned a certificate in marketing through an accelerated online program.
 

His recent narrative short Edgewise (2025), debuted at the Oscars qualifying LA Shorts International Film Festival, and his flagship narrative short, Choice (2021) garnered over 30 film festival awards, including Best Writing, Best Direction, and Best Cinematography.

 

Most recently, Sam directed the primary campaign spot for Mike Newhouse for State Senate,, released the Udemy course Healing in Heels (2026) with stroke survivor and advocate Dana Rivera, and is wrapping post-production on his recent narrative short A Beautiful Day (2025).

Sam's wife Ari sometimes accompanies him on set shooting behind the scenes photography. They live in Sherman Oaks with their two dogs, Ladybug and Arrow.

Background

I started as an assistant to a casting director for commercials, then transitioned to helping with picture vehicles. To better understand acting, I took classes, worked as a photo double in a big movie, and did a lot of background work. Eventually, I became a production assistant in reality TV.

Wanting to advance, I went back to school and earned a BA in screenwriting. Shortly after, I began writing and directing actor reels while accumulating hundreds of props and costumes to make my work look believable. This led to my first production design job, where I found success as a designer and set dresser for independent movies, TV pilots, and commercials. I also freelanced for a recycling company that primarily worked with commercial production companies, where I became passionate about sustainability and recycling. Today, many of my props and costumes are recycled from well-known TV shows and commercials.

An injury made me shift gears, and led me to my first corporate job as an in-house filmmaker for a major franchise. I quickly advanced in responsibility and vision, but the work slowed down so I was put on contract. I decided to go back to school and earned a certificate in marketing with the additional achievement of making the dean's list.

While taking marketing classes, I applied what I learned to my freelance filmmaking business and started seeing success right away. Today, I help business owners and video producers with video marketing and video production services.

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Company

Under his production banner SFP, Sam Felman & his team provide many creative services, including those listed below. Please contact us directly for any specific inquiries.

Awards & Recognition

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